Marc Bamuthi Joseph

Going 'Green' Is More Than Shopping at Whole Foods and Driving a Prius

As environmentalism goes mainstream, corporations are marketing the word "green" as a panacea for the world's climate crisis. Today the word describes a set of prescribed, mostly consumerist actions: buy local, organic and fresh; go vegan; eat in season; skip the elevator, take the stairs. "Green" has come to mean shopping at Whole Foods and possessing a Prius. Meanwhile, leading corporate polluters like BP and ExxonMobil place commercials on CNN advertising their "green" practices.

Keep reading... Show less
BRAND NEW STORIES