Lori Amos

Joaquin Phoenix on Huge New Animal Justice Campaign: 'Now More Than Ever, the World Needs to Hear This Message'

Rising above 1500 Times Square and the Jacob Javits Center in New York City stands the most ambitious animal justice campaign ever launched in New York. “Be Fair Be Vegan" introduces viewers to the sentience of animals by using evocative closeup images and powerful messaging demonstrating that other animals experience emotions just like humans do.

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