After Donald Trump insulted black athletes from both the NBA and NFL this week, big names in pro sports are pushing back hard against the president's insults.
This story began long before President Trump took office, but as is his fashion, Trump has put himself squarely at the center of the controversy.
In August 2016, former San Francisco 49ers quarterback Colin Kaepernick took a knee during an NFL game, igniting one of the biggest political stories in sports in years. At a rally Friday night in Alabama, President Trump urged NFL owners to, "Get that son of a bitch off the field right now!"
Sunday morning, President Trump upped the ante with a series of tweets.
In an overseas game in London, players began the game by taking a knee.
In MLB baseball, a rookie player on the Oakland Athletics took a knee.
And Saturday night, at the Global Citizens Concert in New York, Stevie Wonder took a knee for America.
As Sunday NFL games begin across the nation, and the concurrent NBA controversy surrounding the Golden State Warriors' now-canceled visit to the White House morph together, this story is only going to get bigger and bigger and bigger.