Jaw-dropping new target floated in Trump's rebrand crusade

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Portraits and plaques dedicated to former U.S. Presidents Lyndon B. Johnson, John F. Kennedy and Dwight D. Eisenhower at the "Presidential Walk of Fame" at the White House, in Washington, D.C., U.S., December 17, 2025. REUTERS/Aaron Schwartz

WASHINGTON — President Donald Trump's handpicked board of trustees voted on Thursday to add Trump's name to the Kennedy Center for the Performing Arts, while allegedly muting the objections of Democratic members of the board and likely in violation of federal law that named the Kennedy Center by statute.

Democratic lawmakers reacted to the news with disgust and dismissal, telling Raw Story the rename will not stick and will be reversed swiftly when they retake power in Washington.

Rep. Alexandria Ocasio-Cortez (D-NY) had one of the most forceful reactions, speculating MAGA allies will eventually try to rebrand the White House.

"Well, I mean, he appointed all the sycophants to the board," she said. "So I mean, they're going to name the White House — they're going to try to name the White House after him before we're done with this, and then we're going to take the White House back and we're going to fix it all. Enjoy having two years of that."

Asked for comment, Rep. Brendan Boyle (D-PA) mockingly claimed that the Longworth House Office Building will have his name added to it because he says so.

Boyle added, "Everything's about him, the plaques that he actually put up, plaques with his, with his nonsense" — a reference to a series of juvenile plaques installed below various former presidents' pictures written by Trump himself.

Rep. Don Beyer (D-VA) took a similar position to Ocasio-Cortez.

"An infinite ego. You know, I mean, I just, it makes Stalin look humble. The board that he handpicked, it's embarrassing and, and it won't last very long."

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