Magenta cannons, Bible verses and tradwife messaging: Inside Turning Point's 'womanshere'

CEO of Turning Point USA Erika Kirk at the Women's Leadership Summit in San Antonio, Texas, U.S., June 5, 2026. REUTERS/Joel Angel Juarez

While the term "Manosphere" is used to describe an array of anti-feminist ideologies —from MGTOWs (Men Going Their Own Way) to PUAs (Pickup Artists) to incels (involuntary celibates) — another term, "Womanosphere," is being applied to the Manosphere's female allies. Turning Point USA, the MAGA group led by founder Charlie Kirk's widow Erika Kirk, is a bastion of "Womanosphere" activists and influencers. Describing Turning Point's recent 2026 Women's Leadership Summit, The Atlantic's Elaine Godfrey emphasizes that a variety of women spoke — from some who sounded "a little feminist" to one who doesn't believe that women should vote.

"If the conservative Manosphere is associated with protein powder, pomade, and ancient Rome," Godfrey explains in The Atlantic, "then the conservative Womanosphere is its aesthetic opposite: a frilly wonderland of gingham tablecloths and Bible verses, as soft as goose down and as cotton-candy pink as Polly Pocket's Country Cottage. Which is why the cannons were so startling. Before each speaker took the podium at Turning Point USA's annual Women's Leadership Summit to advise feminine gentleness in all situations, tall columns of magenta smoke blasted from both ends of the stage, and the music's bass dropped, rattling the skulls of all 3,000 women in the ballroom of the San Antonio Marriott Rivercenter. This year's event was full of such subtle contradictions."

Godfrey continues, "It is difficult to tidily define womanhood, or to attach to the term a set of clear expectations. Yet Turning Point, the conservative organization founded by the late Charlie Kirk, professes to understand womanhood deeply — so deeply, in fact, that it holds a conference every June to elucidate the concept: Womanhood is getting married as soon as you can, and having babies — more 'than you can afford,' as Kirk often advised. It is embracing God and renouncing feminism."

But Godfrey stresses that the messages and viewpoints at the 2026 Women's Leadership Summit were more "diverse" than "in year's past." And she cites podcaster Alex Clark as one of the speakers who felt "a little feminist," telling attendees that "never getting married is not a failure."

"In her speech kicking off this year's event," Godfrey notes, "Erika Kirk gave advice you might hear at any Christian empowerment conference: Count your virtues and hone them…. Other speakers offered predictable messages: They railed against abortion and shared Christian wisdom on dating and motherhood…. But the overall message of the summit was, admittedly, a little hard to parse."

Godfrey continues, "After several speakers reminded the young ladies in the audience that family should be their top priority, another presenter advertised an array of job-training programs for women hoping to become phlebotomists or plumbers. Former White House Press Secretary Kayleigh McEnany cheerfully declared, 'I believe there could be a future president of the United States in this room today.'"

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