Onion Launches Brilliant VICE Satire Site "EDGE" (VIDEO)

The Onion's much-anticipated launch of a VICE satire site finally went semi-live today and it's brilliant.


Though there's no website or articles as of yet, a series of tweets and a promo video perfectly capture VICE's grating hipster-with-a-camera ethos. According to Hollywood reporter, The Onion couldn't wait to go after media's most profitable darling:

"VICE is wrought with a distinct self-confidence, which of course gets our writers salivating," stated The Onion's vp of production, George Zwierzynski Jr. "The Onion team is highly competitive when it comes to other companies and publishers, so its only natural we would take a stab at VICE as a whole."

First the tweets:

The site even comes complete with #edgy journalist and "Anarchic truth-teller" "Nic Moss", who goes out of his way to show off his behind-enemy-lines bona fides:

And tweet out fatuous anti-authority nonsense:

There's even a parody of VICE co-founder and CEO Shane Smith - a man known as much for his alt-chic posturing as he is for his lavish wealth.

You can watch the trailer here:

The site is expected to officially launch August 3rd.

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