What's Really So Frightening About Burger King's $1 Double Cheeseburgers

Ever time I see a Burger King commercial advertising their $1 double cheeseburgers I'm astounded. How the heck could that be possible? There is meat on there, right? Two patties? I mean it's likely pieces of thousands of feedlot cows and it has got other fillers in there. And usually some sort of chemical to try and kill the bacteria. And then there's the cheese -- maybe something resembling a dairy product, the bun (which has at over 30 ingredients, according the BK website -- I lost count), and of course a few wilted tomatoes or lettuce or pickles maybe? Hard to remember, last time I had a fast food burger I was 11.


And that's just the ingredients -- of course there is also the labor, the packaging, and the other associated costs.

So how could it be remotely possible to do all of that -- even at massive scale -- for a buck?

Well, it turns out you can't.

According to the AP, "The National Franchise Association, a group that represents more than 80 percent of Burger King's U.S. franchise owners, said the $1 promotion forces restaurant owners to sell the quarter-pound burger with at least a 10-cent loss."

So, I was right. Um, barely.

Here's more:

#story_page_post_article

Understand the importance of honest news ?

So do we.

The past year has been the most arduous of our lives. The Covid-19 pandemic continues to be catastrophic not only to our health - mental and physical - but also to the stability of millions of people. For all of us independent news organizations, it’s no exception.

We’ve covered everything thrown at us this past year and will continue to do so with your support. We’ve always understood the importance of calling out corruption, regardless of political affiliation.

We need your support in this difficult time. Every reader contribution, no matter the amount, makes a difference in allowing our newsroom to bring you the stories that matter, at a time when being informed is more important than ever. Invest with us.

Make a one-time contribution to Alternet All Access, or click here to become a subscriber. Thank you.

Click to donate by check.

DonateDonate by credit card
Donate by Paypal
{{ post.roar_specific_data.api_data.analytics }}