Fox News' Ratings Take Another Slide

I'll admit it; I have a special fondness for news about Fox News' declining ratings. There's just something about the drop in numbers that helps restore my faith in the American political system.

Eric Boehlert has the latest, in a great piece on why the Republican network is poised to have a very rough year.

The point is that Fox News years ago made an obvious decision to appeal almost exclusively to Republican viewers. The good news then for Fox News was that it succeeded. The bad news now for Fox News is that it succeeded.
Meaning, when the GOP catches a cold, everybody at Fox News gets sick. As blogger Logan Murphy put it at Crooks and Liars, "Watching FOXNews getting their comeuppance has been fun to watch. They made their bed, now they're having to lie in it and it's not too comfortable."
The most obvious signs of Fox News' downturn have been the cable ratings for the big primary and caucus votes this year, as well as the high-profile debates. With this election season generating unprecedented voter and viewer interest, Fox News' rating bumps to date have remained underwhelming, to say the least.
In 2004, on the night of the New Hampshire primary, for example, Fox News beat CNN by 200,000 viewers, despite the fact that there was no Republican contest at the time. Four years later, CNN beat Fox News by 250,000 viewers, despite very competitive contests in both parties. (On Saturday night, when results of the Dems' South Carolina primary were dominating the news, Fox News came in third, behind both CNN and MSNBC.)

It's been like this throughout the primary process, and Boehlert notes that the netroots-driven boycott has had a lot to do with it.

Enjoy this piece?

… then let us make a small request. AlterNet’s journalists work tirelessly to counter the traditional corporate media narrative. We’re here seven days a week, 365 days a year. And we’re proud to say that we’ve been bringing you the real, unfiltered news for 20 years—longer than any other progressive news site on the Internet.

It’s through the generosity of our supporters that we’re able to share with you all the underreported news you need to know. Independent journalism is increasingly imperiled; ads alone can’t pay our bills. AlterNet counts on readers like you to support our coverage. Did you enjoy content from David Cay Johnston, Common Dreams, Raw Story and Robert Reich? Opinion from Salon and Jim Hightower? Analysis by The Conversation? Then join the hundreds of readers who have supported AlterNet this year.

Every reader contribution, whatever the amount, makes a tremendous difference. Help ensure AlterNet remains independent long into the future. Support progressive journalism with a one-time contribution to AlterNet, or click here to become a subscriber. Thank you. Click here to donate by check.

DonateDonate by credit card


Thanks for your support!

Did you enjoy AlterNet this year? Join us! We're offering AlterNet ad-free for 15% off - just $2 per week. From now until March 15th.