Adidas 'Fong' sneaker offensive?

News & Politics

Asian American groups are rightfully angry about a new, limited-edition Adidas sneaker being manufactured in collaboration with a San Francisco clothing maker called HUF.

Apparently, the sneaker -- dubbed "Fong" -- is printed with a racist image of an Asian man with "bowl-cut hair, slanted eyes, pig nose and buck teeth:"

An Adidas spokesperson told the San Jose Mercury News that the company "appreciates all self-expression" and "had no intention of offending any individual or group."
HUF owner Keith Hufnagel dismissed the accusations of racism as "Internet garbage."
"They should do their studying before they say anything," Hufnagel said, referring to the fact that the image previously had been used in McGee's art as anti-racist commentary.
However, Aimee Baldillo of the Washington-based Asian American Justice Center, which has received complaints about the shoe, argued that "slapping a Chinese face on a sneaker removes it from that context."
Seems insensitive and fishy to me. What do you think? Check out the image here.

Understand the importance of honest news ?

So do we.

The past year has been the most arduous of our lives. The Covid-19 pandemic continues to be catastrophic not only to our health - mental and physical - but also to the stability of millions of people. For all of us independent news organizations, it’s no exception.

We’ve covered everything thrown at us this past year and will continue to do so with your support. We’ve always understood the importance of calling out corruption, regardless of political affiliation.

We need your support in this difficult time. Every reader contribution, no matter the amount, makes a difference in allowing our newsroom to bring you the stories that matter, at a time when being informed is more important than ever. Invest with us.

Make a one-time contribution to Alternet All Access, or click here to become a subscriber. Thank you.

Click to donate by check.

DonateDonate by credit card
Donate by Paypal
{{ }}