Adidas 'Fong' sneaker offensive?
April 14, 2006
News & Politics
Asian American groups are rightfully angry about a new, limited-edition Adidas sneaker being manufactured in collaboration with a San Francisco clothing maker called HUF.
Apparently, the sneaker -- dubbed "Fong" -- is printed with a racist image of an Asian man with "bowl-cut hair, slanted eyes, pig nose and buck teeth:"
An Adidas spokesperson told the San Jose Mercury News that the company "appreciates all self-expression" and "had no intention of offending any individual or group."
HUF owner Keith Hufnagel dismissed the accusations of racism as "Internet garbage."
"They should do their studying before they say anything," Hufnagel said, referring to the fact that the image previously had been used in McGee's art as anti-racist commentary.
However, Aimee Baldillo of the Washington-based Asian American Justice Center, which has received complaints about the shoe, argued that "slapping a Chinese face on a sneaker removes it from that context."Seems insensitive and fishy to me. What do you think? Check out the image here.