Susan C. Strong: How to take the latest framing buzz

[Ed. note: Susan C. Strong, Ph.D., is the founder of the Metaphor Project. The following appeared as a recent communiqué from Susan, and is republished here with permission.]

It seems like there's just been an explosion of new sites, blogs, articles or online debate about framing.

For example, we have Iowa Governor Tom Vilsack's "Our Ten Words" project, and AlterNet's new "Echo Chamber" blog. Then there's Don Hazen's self-explanatory "Lakoff is Correct," and Peter Teague's "Suitable for Framing?", pointing out widespread confusion about what framing is. Last on my list, but by no means least, is Garance Franke-Ruta's "Remapping the Culture Debate," in The American Prospect (February 2006), for its review of research that supports outreach to voters concerned about our nation's direction.

Unfortunately, and perhaps even dangerously, some of this buzz is wide of the mark. How so? And what to do instead?

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