-
Stephen Colbert's "Bump" -- Dems' Popularity Ratings Spike After Appearances
April 7, 2008 |
Advertisement
Stephen Colbert, the satirist and host of The Colbert Report on Comedy Central, claims that candidates receive a "bump" from appearing on the show. It turns out that "The Colbert Bump" actually exists for Democratic candidates.
Henry Farrell sums up the phenomena:
Democratic candidates who appear on the Report receive a statistically significant "Colbert bump" in campaign donations, raising 44% more money in a 30-day period after appearing on the show. However, there is no evidence of a similar boost for Republicans. These results constitute the first scientific evidence of Stephen Colbert's influence on political campaigns.
(Hat tip: Kevin Drum, Political Animal)
LIKED THIS ARTICLE? JOIN OUR EMAIL LIST
Stay up to date with the latest AlterNet headlines via email
Stay up to date with the latest AlterNet headlines via email
