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Chomsky: The Assault on Democracy

Noam Chomsky discusses U.S. policies in Latin America, subverting elections in Haiti, and why American elections are like toothpaste ads.
 
 
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[Editor's Note: this is an edited transcript of Part II of the Democracy Now! interview with Noam Chomsky. AlterNet reprinted the first part on April 3, 2006. The original interview can be downloaded from Democracy Now!.]

Amy Goodman: The world-renowned linguist and political analyst Noam Chomsky has just come out with a new book. It's called "Failed States: The Abuse of Power and the Assault on Democracy." In this second part of our conversation, Chomsky discusses a wide range of issues that are making headlines today -- including troop withdrawal from Iraq; the growing rejection of U.S. policies in Latin America; the upheaval in Haiti; and last week's elections in Israel. We began by talking about dissent and media control in the United States today.

Juan Gonzalez: With public opposition to the Bush administration's policies at record highs, I asked Professor Chomsky to talk about how it is that so much discontent with the government has not translated into larger political mobilization.

Noam Chomsky: First of all, on the fact that advertising is designed to undermine free markets, that everybody knows, anyone who's ever looked at a television ad. According to what you're taught in economics courses, our system is based on free markets with entrepreneurial initiative and rational choices by informed consumers. Well, the reality is radically different.

A tremendous amount of the entrepreneurial initiative, if you want to call it that, comes from the dynamic state sector on which most of the economy relies to socialize costs and risks and privatize eventual profit. And that's achieved by, if you like, advertising. So, it's presented under the rubric of defense or some other pretext, but it's essentially a way for the public to pay the costs of research and development, take the risks and eventually hand over the profit. There's some entrepreneurial initiative, but not all that much, mostly at the marketing end.

As far as consumers are concerned, I mean, when you look at a television ad, it is not trying to create an informed consumer who's going to make a rational choice. We all know that. If they were going to do that, General Motors would just list the characteristics of its models and, you know, you're over, you're done. The purpose is to delude and deceive by imagery -- it's transparent -- meaning to ensure that uninformed consumers will make irrational choices.

And that goes straight to the democratic deficit. The U.S. does not have elections in a serious sense. It has advertising campaigns, run by the same industries that sell toothpaste: public relations industry. When they're selling candidates, they don't tell you -- provide you with information about them, any more than they do about lifestyle drugs or cars. What they do is create imagery to delude and deceive. That's what's called an electoral campaign. The result is that people are just unaware of the stands of candidates on issues.

So to take one critical example, take, say, the Kyoto Protocols. I mean, they're not the be all and end all, but environmental catastrophe is a serious matter. The public is strongly in favor of the Kyoto Protocols, so strongly in favor that a majority of Bush voters -- Bush voters -- thought that he was in favor of it. They are simply unaware. And it's not because of mental incapacity or a lack of interest. It's because that's the way campaigns are presented. They're presented to keep issues off the agenda. Striking cases.

Take, say, healthcare, one of the worst domestic problem -- most serious domestic problems; for most people, a major problem. I mean, it's the most inefficient healthcare system in the world, double the per capita cost of other comparable countries, some of the worst health outcomes, mainly because it is privatized. The public is strongly against it. For a long period the public has been in favor of some kind of national healthcare system.

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