With an abundance of evidence documenting that the Alar scar was not an unfounded scare but a legitimate consumer uprising that pressured government and industry to do the right thing, why does the news media continue to repeat the myths and misconceptions of Alar? The answer is spin -- a well-financed campaign, continuing to this day, by the apple and chemical industries to discredit the Alar story and rewrite history. On the tenth anniversary of the Feb. 25, 1989 60 Minutes broadcast, this article presents the facts about the case.