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Across the Great Divide of Class

By Brent Cunningham, Columbia Journalism Review. Posted May 21, 2004.


Today’s journalists are more isolated than ever from the lives of poor and working-class Americans. That's why millions of Americans have become mostly invisible in the media.

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In the Jan. 19 issue of The New Yorker, Karl Rove told the writer Ken Auletta that President Bush thinks the press is "elitist," that "the social and economic backgrounds of most reporters have nothing in common with those of most Americans." For decades now, the political Right has made considerable hay out of the liberal elite bogeyman, and such a sentiment from Bush might be dismissed as mere culture-war blather. But class, which is what the president really means, will play a role in the coming election: tax cuts, unemployment, corporate greed, health care, the echo of John Edwards’s "two Americas."

And Bush is right. Sort of. The class divide between journalists and the poor and working-class Americans many of us claim to write for and about is real, though it has little to do with political ideology and is more complicated than the faux populists of the Right would have us believe. Russell Baker, the former New York Times columnist, got closer to the mark in the Dec. 18 issue of The New York Review of Books. "Today’s top-drawer Washington news- people ... belong to the culture for which the American political system works exceedingly well," he wrote. "The capacity for outrage had been bred out of them."

So much for comforting the afflicted and afflicting the comfortable. As Baker points out, we are the comfortable. The demographics confirm it. We are part of the professional class, reasonably affluent and well educated. By 1996, for example, the last time the American Society of Newspaper Editors conducted a broad survey of the U.S. newsroom, 89 percent of journalists had finished college. Meanwhile, only 27 percent of all Americans have four or more years of college, according to the latest census.

Yet numbers alone can’t explain the uneven and often subtle contours of this story. The press has the power to shape how people think about what’s important, in effect to shape reality. But whose reality is being depicted? This is how the class divide between journalists and a large swath of the populace comes into play.

Just one example: Andrew Tyndall, a media analyst who began measuring the evening newscasts of ABC, CBS, and NBC in 1987, finds that since then coverage of economic issues has steadily skewed away from stories of poverty and toward stories concerning wealth. Thus, the poor have become increasingly invisible. The Catholic Campaign for Human Development, the social justice arm of the U.S. Conference of Catholic Bishops, reported in 2002 that its annual survey of American attitudes toward poverty showed that "the general public substantially underestimates the dimensions of poverty in the United States." Most respondents, it said, "maintained that poverty affects some one million people in this country." The real number is thirty-five million.

This divide, this inability of one America to see and understand the other Americas, has something to do with the collective howl from the mainstream press over the "offshoring" of white-collar jobs -- turning Lou Dobbs into a protectionist -- after years of writing off blue-collar job losses as the price of progress. And with why the Democratic candidates’ anti-poverty policies were all but ignored, despite the fact that both John Edwards and John Kerry had extensive "urban America" proposals on their Web sites. And with why Philip Hersh, a Chicago Tribune sportswriter, wrote in January that the disgraced skater Tonya Harding "grew up in an environment that ... reeked of white trash," and when called on it by a reader and the Tribune’s public editor, replied that he had "thought long and hard before using it. The term fit Tonya Harding perfectly."

The divide helps explain why Frank Gilliam, a political scientist at UCLA who studies issues of race and local TV news, was told by residents in both a poor black neighborhood and a poor white neighborhood in Indianapolis that the press "only focused on the bad stuff, that they had no access to the media, and were not treated with respect by the media." It also helps explain the growth of ethnic newspapers. And it has something to do with why Abby Scher, who runs the New York Office of the Independent Press Association, got the following response from a magazine editor in Chicago when she told him, after graduating from college in the eighties, that she couldn’t afford to take a job for $8,500 a year: "Can’t your parents help you out?"

We in the press have a responsibility to engage everyone, not just those readers and viewers with whom we share cultural and economic touchstones. The good news is that the best reporters and serious news outlets find ways to bridge this divide. The bad news is that we don’t do it often enough, and our reluctance to talk about class -- in the newsroom and elsewhere -- makes it hard to change the equation. There are consequences to the fact that millions of people in this country see little of themselves and their lives in the media, unless they are connected somehow to a problem. It may have something to do with why the press is so disliked and distrusted; or why daily newspaper circulation has been in decline for twenty years. Every reporter has his blind spots. But when we all share many of the same blind spots, it makes it difficult to see the forty-four million people who lack health insurance in this country, for example, as anything but the face of failed social policies -- important but abstract.


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