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What Is Fox News Latino? The Network's Shameless Ploy to Both Pander to and Demonize Hispanics

How do they maintain their editorial animosity toward immigrants without alienating an increasingly important voter group?

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June 19, 2012: Bloomberg released a poll that showed that 64 percent of likely voters favor Obama’s policy on suspending deportations of certain younger immigrants. Note that this substantial majority is of  “likely” voters, not just Latino voters. So the story has relevance to a wide range of news viewers and could even be an important predictor of who will win the presidency in November. Nevertheless, Fox News did not run this story. Fox Nation did not run this story. The only Fox destination where you can read this story is on Fox News Latino. So Fox is deliberately hiding from the rest of their audience the news that a substantial majority of Americans agree with this policy.

What’s more, the tone of the reporting is distinctly different from that on other Fox properties. There isn’t a hint of hostility toward immigrants. The story accurately refers to  “prosecutorial discretion” as the means of carrying out the policy, rather than the false assertions of Executive Orders or dictatorial overreach that appear on Fox News. The derogatory phrase  “illegals,” used routinely on Fox News, is nowhere in the story, having been replaced by “undocumentedimmigrant.” The story notes correctly that Congress, not the President, had dropped the ball on the DREAM Act and that it was Republicans who filibustered it out of existence. These are news insights that will never be seen by the broader Fox audience unless they happen to read Fox News Latino.

June 25, 2012: Fox News covered the Supreme Court ruling on the controversial Arizona law against undocumented immigrants in its uniquely racist way by tailoring the story differently to different audiences. On Fox News Latino the headline accurately reported that the  “Court Strikes Down Most of AZ Immig Law.” However, on Fox Nation they went with the misleading,  “U.S. Supreme Court Upholds Controversial Part of Tough Arizona Immigration Law.” Even Fox News was more balanced by saying that the  “Supreme Court Reigns In Arizona On Immigration.”


Fox News Bias


Here we have one arm of Fox reporting that the law was struck down, and another arm saying it was upheld. So once again Fox panders to their Latino audience on the web site aimed at them, while slanting steeply in the opposite direction on Fox Nation, a community of such rancid bigotry that Fox had to close the comments section for fear of the vile postings that frequently occur. Obviously, Fox knows its audience.

July 8, 2012: The Fox News Latino web site featured an article  from the Associated Press on the issue of voter suppression that was reported in a manner that respects the truth. The author correctly notes that instances of in-person voter fraud are nearly non-existent, but that the  photo-ID laws advanced by Republicans will disenfranchise thousands of eligible voters.

On Fox News the typical approach to this story is the ludicrous assertion that opponents of ID laws are proponents of fraud, even though they can never cite actual incidents of fraud. The purpose is obvious. Fox News is working in concert with the GOP to purge Democrats from the voter rolls. However, on Fox’s Latino-focused web site the story is completely different. It is treated with the proper attention to the harm that would befall Latino voters.

In addition to the Fox News Latino web site, Fox  recently announced that they are launching a new Spanish language broadcast television network, MundoFox. The network will feature both entertainment and news programming, but their initial press release states that they  “will not have any association with Fox News Channel.” It also quotes the Senior VP of news, Jorge Mettey, describing the type of viewer they intend to attract in a particularly derogatory light:

 
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