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Why the Internet Is Ground Zero in the Global Consciousness War

The established forces that want to control consciousness and manage perception face the new challenges of outsider perspectives that the internet makes available.

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"Freemarket" advocate Milton Friedman noted that when there is a major crisis, the ideas that get put into practice are the ones that happen to be "lying around." When the Soviet Union collapsed, neoliberal economists rushed into the void, and managed to institute a "gangsta" capitalism, with public resources sold off to the highest bidder or briber. If we are going to soon see the collapse of our debt-based financial system, it would make sense to plan for this in advance. Can we develop a different foundation, perhaps even a fully functioning prototype, that shows how society can be reorganized to mesh within the limits of the biosphere, while supporting the flourishing of our individual and collective gifts?

If we can create compelling art and media to express this different vision, we now have and are continuing to develop the distribution mechanisms to make a transformative and systemic approach to reinventing society 'pop' to the global level of awareness.

Daniel Pinchbeck is the author of 2012: The Return of Quetzalcoatl (Tarcher/Penguin, 2006) and Breaking Open the Head (Broadway Books, 2002). He is Editorial Director of Reality Sandwich .

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