Sarah Palin Rules the GOP -- And She Will Destroy It

Sarah Palin's heavily publicized book tour begins in earnest this Monday, but weeks before, her ghostwritten memoir, Going Rogue: An American Life, had already vaulted into the number one position at Amazon. Warming up for a tour that will take her across Middle America in a bus, Palin tested her lines in a November 7th speech before a crowd of 5,000 anti-abortion activists in Wisconsin. She promptly cited an urban legend as a "disturbing trend," claiming the Treasury Department had moved the phrase "In God We Trust" from presidential dollar coins. (The rumor most likely originated with a 2006 story on the far-right website WorldNetDaily.)

In fact, a suggested alteration in its position on the coin was shot down in 2007 after pressure from Democratic Senator Robert Byrd. Nonetheless, Palin did not hesitate to take up this "controversy," however false, since it conveniently pits a tyrannical, God-destroying, secular big government against humble God-fearing folk. In doing so, of course, she presented herself as this nation's leading defender of the faith.

In a Republican Party hoping to rebound in 2010 on the strength of a newly energized and ideologically aroused conservative grassroots, Palin's influence is now unparalleled. Through her Twitter account, she was the one who pushed the rumor of "death panels" into the national healthcare debate, prompting the White House to issue a series of defensive responses. Unfazed by its absurdity, she repeated the charge in her recent speech in Wisconsin. In a special congressional election in New York's 23rd congressional district, Palin's endorsement of Doug Hoffman, an unknown far-right third-party candidate, helped force a popular moderate Republican politician, Dede Scozzafava, from the race. In the end, Palin's ideological purge in upstate New York led to an improbable Democratic victory, the first in that GOP-heavy district in more than 100 years.

Though the ideological purge may have backfired, Palin's participation in it magnified her influence in the party. In a telling sign of this, Congressman Mark Kirk, a pro-choice Republican from the posh suburban North Shore of Chicago, running for the Senate in Illinois, issued an anxious call for Palin's support while she campaigned for Hoffman. According to a Kirk campaign memo, the candidate was terrified that Palin would be asked about his candidacy during her scheduled appearance on the Chicago-based Oprah Winfrey Show later this month -- the kick-off for her book tour -- and would not react enthusiastically. With $2.3 million in campaign cash and no viable primary challengers, Kirk was still desperate to avoid Palin-backed attacks from his right flank, however hypothetical they might be.

"She's gangbusters!" a leading conservative radio host exclaimed to me. "There is nobody in the Republican Party who can raise money like her or top her name recognition."

During the 2008 presidential race, some Republican Party elders warned of Palin's destructive influence. They insisted she was a polarizing figure whose extremism would accelerate the Party's slide toward the political and cultural margins. New York Times columnist David Brooks, a card-carrying neocon who had written glowingly of Senator McCain, claimed Palin represented "a fatal cancer to the Republican Party." Peggy Noonan, a former speechwriter for President Reagan and columnist for the Wall Street Journal, blasted Palin as "a dope and unqualified from the start." Last June, Steve Schmidt, the former McCain campaign chief of staff, warned that Palin's nomination as the GOP's 2012 presidential nominee would be "catastrophic."