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Someone Take Away Thomas Friedman's Computer Before He Types Another Sentence

By Matt Taibbi, New York Press. Posted January 22, 2009.


Reading Thomas Friedman is like listening to the man talking to himself. His latest book, Hot, Flat and Crowded, is no different.

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When some time ago a friend of mine told me that Thomas Friedman's new book, Hot, Flat and Crowded, was going to be a kind of environmentalist clarion call against American consumerism, I almost died laughing.

Beautiful, I thought. Just when you begin to lose faith in America's ability to fall for absolutely anything -- just when you begin to think we Americans as a race might finally outgrow the lovable credulousness that leads us to fork over our credit card numbers to every half-baked TV pitchman hawking a magic dick-enlarging pill, or a way to make millions on the Internet while sitting at home and pounding doughnuts -- along comes Thomas Friedman, porn-'stached resident of a positively obscene 11,400-square-foot suburban Maryland mega-monstro-mansion and husband to the heir of one of the largest shopping-mall chains in the world, reinventing himself as an oracle of anti-consumerist conservationism.

Where does a man, who needs his own offshore drilling platform just to keep the east wing of his house heated, get the balls to write a book chiding America for driving energy-inefficient automobiles? Where does a guy whose family bulldozed 2.1 million square feet of pristine Hawaiian wilderness to put a Gap, an Old Navy, a Sears, an Abercrombie and even a motherfucking Foot Locker in paradise get off preaching to the rest of us about the need for a "Green Revolution"? Well, he'll explain it all to you in 438 crisply written pages for just $27.95, $30.95 if you have the misfortune to be Canadian.

I've been unhealthily obsessed with Friedman for more than a decade now. For most of that time, I just thought he was funny. And admittedly, what I thought was funniest about him was the kind of stuff that only another writer would really care about -- in particular his tortured use of the English language. Like George W. Bush with his Bushisms, Friedman came up with lines so hilarious you couldn't make them up even if you were trying -- and when you tried to actually picture the "illustrative" figures of speech he offered to explain himself, what you often ended up with was pure physical comedy of the Buster Keaton/Three Stooges school, with whole nations and peoples slipping and falling on the misplaced banana peels of his literary endeavors.

Remember Friedman's take on Bush's Iraq policy? "It's OK to throw out your steering wheel," he wrote, "as long as you remember you're driving without one." Picture that for a minute. Or how about Friedman's analysis of America's foreign policy outlook last May: "The first rule of holes is when you're in one, stop digging. When you're in three, bring a lot of shovels."

First of all, how can any single person be in three holes at once? Secondly, what the fuck is he talking about? If you're supposed to stop digging when you're in one hole, why should you dig more in three? How does that even begin to make sense? It's stuff like this that makes me wonder if the editors over at the New York Times editorial page spend their afternoons dropping acid or drinking rubbing alcohol. Sending a line like that into print is the journalism equivalent of a security guard at a nuke plant waving a pair of mullahs in explosive vests through the front gate. It should never, ever happen.

Even better was this gem from one of Friedman's latest columns: "The fighting, death and destruction in Gaza is painful to watch. But it's all too familiar. It's the latest version of the longest-running play in the modern Middle East, which, if I were to give it a title, would be called: 'Who owns this hotel? Can the Jews have a room? And shouldn't we blow up the bar and replace it with a mosque?' "

There are many serious questions one could ask about this passage, but the one that leaped out at me was this: In the "title" of that long-running play, is it supposed to be the same person asking all three of those questions? If so, does that person suffer from multiple-personality disorder? Because in the first question, he is a neutral/ignorant observer of the Mideast drama; in the second, he sympathizes with the Jews; in the third, he's a radical Muslim. Moreover, after you blow up the bar and replace it with a mosque, is the surrounding hotel still there? Why would anyone build a mosque in a half-blown-up hotel?

Perhaps Friedman should have written the passage like this: "It's the latest version of the longest-running play in the modern Middle East, which, if I were to give it a title, would be called: 'Who owns this hotel? And why did a person suffering from multiple-personality disorder build a mosque inside it after blowing up the bar and asking if there was a room for the Jews? Why? Because his editor's been drinking rubbing alcohol!' "

OK, so maybe all of this is unfair. There are a lot of people out there who think Friedman has not been treated fairly by critics like me, that focusing on his literary struggles is a snobbish, below-the-belt tactic -- a cheap shot that belies the strength of his overall "arguments." Who cares, these people say, if Friedman's book The World is Flat should probably have been titled Thief. He had wanted the book's title to match its "point" about living in an age of increased global interconnectedness?

And who cares if it doesn't quite make sense when Friedman says that Iraq is like a "vase we broke in order to get rid of the rancid water inside?" Who cares that you can just pour water out of a vase, that only a fucking lunatic breaks a perfectly good vase just to empty it of water? You're missing the point, folks say, and the point is all in Friedman's highly nuanced ideas about world politics and the economy -- if you could just get past his well-meaning attempts to explain himself, you'd see that, and maybe you'd even learn something.


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See more stories tagged with: environment, consumerism, thomas friedman, the world is flat

Matt Taibbi’s last critique of Thomas Friedman,“Flathead,” appeared in the April 26, 2005, edition of New York Press.

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