Bananas: A Parable for Our Times
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Not long after Panama Disease first began to kill bananas in the early 20th century, United Fruit's scientists warned the corporation was making two errors. They were building a gigantic monoculture. If every banana is from one homogenous species, a disease entering the chain anywhere on earth will soon spread. The solution? Diversify into a broad range of banana types.
The company's quarantine standards were also dire. Even the people who were supposed to prevent infection were trudging into healthy fields with disease-carrying soil on their boots. But both of these solutions cost money -- and United Front didn't want to pay. They decided to maximize their profit today, reckoning they would get out of the banana business if it all went wrong.
So by the 1960s, the Gros Michel that United Fruit had packaged as The One True Banana was dead. They scrambled to find a replacement that was immune to the fungus, and eventually stumbled upon the Cavendish. It was smaller and less creamy and bruised easily, but it would have to do.
But like in a horror movie sequel, the killer came back. In the 1980s, the Cavendish too became sick. Now it too is dying, its immunity a myth. In many parts of Africa, the crop is down 60 percent. There is a consensus among scientists that the fungus will eventually infect all Cavendish bananas everywhere. There are bananas we could adopt as Banana 3.0 -- but they are so different to the bananas that we know now that they feel like a totally different and far less appetizing fruit. The most likely contender is the Goldfinger, which is crunchier and tangier: it is know as "the acid banana."
Thanks to bad corporate behavior and physical limits, we seem to be at a dead end. The only possible glimmer of hope is a genetically modified banana that can resist Panama Disease. But that is a distant prospect, and it is resisted by many people: would you like a banana split made from a banana split with fish genes?
When we hit up against a natural limit like Panama disease, we are bemused, and then affronted. It seems instinctively bizarre to me that lush yellow bananas could vanish from the global food supply, because I have grown up in a culture without any idea of physical limits to what we can buy and eat.
Is there a parable for our times in this odd milkshake of banana, blood and fungus? For a hundred years, a handful of corporations were given a gorgeous fruit, set free from regulation, and allowed to do what they wanted with it. What happened? They had one good entrepreneurial idea -- and to squeeze every tiny drop of profit from it, they destroyed democracies, burned down rainforests, and ended up killing the fruit itself.
But have we learned? Across the world, politicians like George Bush and David Cameron are telling us the regulation of corporations is "a menace" to be "rolled back"; they even say we should leave the planet's climate in their hands. Now that's bananas.