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What Air America Tells Us About the Difference Between Conservative and Liberal Benefactors

Former Air America CEO Danny Goldberg has a must-read on the demise of the radio network and what he believes it tells us about the difference between conservative movement funders and their (supposed) progressive counterparts. Here's the key excerpt:

Conservatives believe in doing whatever it takes to promote their ideas. Richard Viguerie, viewed as one of the architects of the modern conservative movement, wrote a book in 2004 called America's Right Turn: How Conservatives Used New and Alternative Media To Take Power, in which he explains how the right wing used talk radio among other tools. Viguerie stresses that conservatives understand that ideological change does not usually occur overnight; that it takes patience and long-term thinking to build a movement...

The fatal flaw in Air America's genetic code was the pretense that liberal talk radio was a great business opportunity, that progressives could have their cake and eat it too, could do well by doing good, make big salaries and get a great return on investment while also pursuing an ideological agenda. Sure, every once in a while political media like Michael Moore's movies or Rush Limbaugh's radio show will make money, but for those interested in influencing public opinion, media in all venues is vital whether it makes money or not...

Perhaps the major liberal donors are confused because...

Click here to read the entire article...

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