No, Joss Whedon, “feminist” is not a dirty word
Joss Whedon gave a speech last week during which he said lots of nice things about how women deserve respect and access to rights and opportunities because they are people, and all people deserve these things.
But Whedon doesn't like the word "feminist" as a means of articulating this idea, he says, because it suggests that the belief that women are human is not a "natural state."
Here is how he explains it:
You can't be born a baptist; you have to be baptized. You can't be born an atheist or a communist or a horticulturalist. You have to have these things brought to you. So feminist includes the idea that believing men and women to be equal, believing all people to be people, is not a natural state. That we don't emerge assuming that everybody in the human race is a human, that the idea of equality is just an idea that's imposed on us. That we are indoctrinated with it, that it's an agenda.