Is 'Taking it to the Streets' Worth the Bruises, Tear Gas and Arrests?

Nine years after the World Trade Organization came to Seattle, a new feature film sets out to dramatize the historic protests that the institution's meetings provoked. The issue that "Battle in Seattle" filmmaker Stuart Townsend seeks to raise, as he recently stated, is "(what it takes) to create real and meaningful change."

The question is notoriously difficult. In the film, characters like Martin Henderson's Jay, a veteran environmental campaigner driven by a tragedy experienced on a past logging campaign, and Michelle Rodriguez's Lou, a hard-bitten animal rights activist, debate the effectiveness of protest. Even as they take to Seattle's streets, staring down armor-clad cops (Woody Harrelson, Channing Tatum) commanded by a tormented and indecisive mayor (Ray Liotta), they wonder whether their actions can have an impact.

Generally speaking, the response of many Americans is to dismiss protests out of hand, arguing that demonstrators are just blowing off steam and won't make a difference. But if any case can be held as a counter-example, Seattle is it.

The 1999 mobilization against the World Trade Organization has never been free from criticism. As Andre 3000's character in the movie quips, even the label "Battle in Seattle" makes the protests sound less like a serious political event and more "like a monster truck rally." While the demonstrations were still playing out and police were busy arresting some 600 people, New York Times columnist Thomas Friedman issued his now-famous edict stating that deluded activists were just "looking for their 1960s fix." This type of disregard has continued with the release of the film. A review in the Seattle Weekly dismissively asked, "Remind me again what those demonstrations against the WTO actually accomplished."

While cynicism comes cheap, those concerned about global poverty, sweatshop labor, outsourced jobs and threats to the environment can witness remarkable changes on the international scene. Today, trade talks at the WTO are in shambles, sister institutions such as the World Bank and International Monetary Fund are now shriveled versions of their once-imposing selves, and the ideology of neoliberal corporate globalization is under intense fire, with mainstream economists defecting from its ranks and entire regions such as Latin America in outright revolt. As global justice advocates have long argued, the forces that created these changes "did not start in Seattle." Yet few trade observers would deny that the week of protest late in the last millennium marked a critical turning point.

What Happened in Seattle?

"Battle in Seattle" accurately depicts the mainstream media as being overwhelmingly focused on the smashed windows of Starbucks and Niketown -- property destruction carried out by a small minority of protesters. In the past two decades, the editorial boards of major U.S. newspapers have been more dogged than even many pro-corporate legislators in pushing the "free trade" agenda. Yet, remarkably, acknowledgement of the WTO protests' impact on globalization politics could be found even in their pages. Shortly after the event, the Los Angeles Times wrote, "On the teargas-shrouded streets of Seattle, the unruly forces of democracy collided with the elite world of trade policy. And when the meeting ended in failure ... the elitists had lost and the debate had changed forever."

Seattle was supposed to be a moment of crowning achievement for corporate globalization. Big-business sponsors of the Seattle Ministerial (donors of $75,000 or more included Procter & Gamble, Microsoft, Weyerhaeuser, Boeing and GM) invested millions to make it a showcase of "New Economy" grandeur. Any student of public relations could see that the debacle they experienced instead could hardly be less desirable for advancing their agenda.