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Health & Wellness

Sugar Is the New Heroin

By Tom Jacobs, Miller-McCune.com. Posted December 12, 2008.


New research shows sugar addiction is real. Lab rats coming off it exhibit some of the same behavior as junkies in need of a fix.
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This story appeared first on Miller-McCune.com.

Chocoholism may no longer be a joke. A Princeton University psychologist yesterday presented new evidence that sugar can be physically addictive.

Bart Hoebel, whose research focuses on behavior patterns, addiction and the functioning of the nervous system, has been studying the addictive power of sugar in rats for several years. His previous studies have demonstrated in the rodents one of commonly understood component of addiction: a pattern of increased intake followed by signs of withdrawal.

In his latest studies, Hoebel and his colleagues at the Princeton Neuroscience Institute have identified another essential part of the addictive cycle: craving and relapse.

In his most recent experiments, lab rats were allowed to binge on sugar, then denied the sweet substance for a prolonged period. When it was reintroduced into their diet, they ate more sugar than they had before – behavior that will sound familiar to many dieters.

Ominously, the rats increased their consumption of alcohol after their sugar fix was cut off. They also showed extreme sensitivity to a tiny dose of amphetamine. Both findings suggest their bingeing changed the way their brains function – and not in a good way.

“Craving and relapse are critical components of addiction, and we have been able to demonstrate these behaviors in sugar-bingeing rats in a number of ways,” said Hoebel, who is presenting his findings at the annual meeting of the American College of Neuropsychopharmcology in Scottsdale, Ariz. “We have the first set of comprehensive studies showing the strong suggestion of sugar addiction in rats and a mechanism that might underlie it.”

Hoedel’s data is in a paper that has been submitted to the Journal of Nutrition.

His previous research has found that rats that binge on sugar provoke a surge of dopamine in their brains. After about a month, however, their brains begin to adapt to the increased dopamine levels by producing fewer of a certain type of receptor. Thus the animal had to ingest increasing amounts of sugar to get the same feeling of reward or satisfaction – a similar process to that seen in the brains of rats addicted to cocaine and heroin.

If that sounds alarmist, consider that the rats suffering from sugar withdrawal exhibited some of the same behavior as junkies in need of a fix. These include chattering teeth and a tendency to stay in a small tunnel rather than explore their maze, which Hoedel considers a sign of anxiety.

As usual, the research comes with a caveat that it’s too early to fully understand its implications for humans. Our relationship to food – which is simultaneously physical and emotional – is highly complex. Nevertheless, Hoedel notes that “It seems possible that the brain adaptations and behavioral signs seen in rats may occur in some individuals with binge-eating disorder or bulimia.”

In any event, the research is enough to give one pause before reaching for that plate of holiday cookies.


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See more stories tagged with: health, dieting, cocaine, addiction, sugar, heroin

Tom Jacobs is a veteran journalist with more than 20 years experience at daily newspapers. He has served as a staff writer for the Los Angeles Daily News and the Santa Barbara News-Press. His work has also appeared in the Los Angeles Times, Chicago Tribune and Ventura County Star.

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Here we go...
Posted by: kepstein7777 on Dec 12, 2008 3:56 AM   
Current rating: 1    [1 = poor; 5 = excellent]
One more thing for Big Brother to protect us from. I can't wait for the media and food product marketers to start running with this one.

So I guess they'll be putting up "Sugar Free School Zone" signs next to the drug ones. And they may have to re-open Keith Richards' case to see if the coconut tree he fell from was sweetened or unsweetened.

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» Agreed! Posted by: zooeyhall
» Agree Somewhat Posted by: ProgressiveManiac
I have always know sugar was BAD for a person
Posted by: sweetlilwookims on Dec 12, 2008 4:15 AM   
Current rating: 5    [1 = poor; 5 = excellent]
Sugar is bad, but NutraSweet is worse for your body. I have been in a comma and I cannot even talk NutraSweet because my body will convulse. And I don't like comparing sugar to heroin or cocaine. You will give heroin and cocaine a bad reputation. In other words, sugar is way worse than heroin or cocaine could ever be.

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Physiology, specifically sugar metabolism...
Posted by: ABetterFuture on Dec 12, 2008 6:05 AM   
Current rating: 3    [1 = poor; 5 = excellent]
...makes this study one for The Journal of the Obvious. Cycling the diets of any animal is known to promote stress. Cycling glycemic levels most likely exacerbates that confounding effect.

Sugar isn't good for you in large amounts; what the author misses in his rush to sensationalism is that people who stop drinking sodas (etc.) do not require hospitalization or compensatory drugs for their so-called "addiction". Conflating crankiness after giving up chocolate with heroin addiction makes this more of a comic piece than a report of any kind.

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Actually ....
Posted by: stellabloo on Dec 12, 2008 9:15 AM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
There already is a 12 Step program called OA.

Incidentally many alcoholics become sugar junkies in their first weeks and months of sobriety, even if they've never had a sweet tooth before... There's just SOMETHING about the big sugar rush followed by the predictable yet blissful passing-out after a sugar binge...

Luckily I was able to kick sugar - for at least a few months or long enough to heal my system somewhat. It was the toughest thing I ever quit (more so than booze, cigarettes, pot and coffee) because sugar is in EVERYTHING and other than fruit juice or honey there are no safe substitutes. Aspartame is broken down into toxic wood alcohol. Sucralose is just chlorinated sugar which CANNOT be good for you ...

Happily you don't have to quit sugar your whole life and my biggest concern right now is something else entirely: at Halloween my kids went like locusts after CHIPS - flavoured with MSG. Over chocolate and candy! MSG in children's foods is illegal in some countries and maybe we should take a good look at that rationale.

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» Have you tried stevia? Posted by: maxpayne
What a shame ! No mention of STEVIA !
Posted by: maxpayne on Dec 12, 2008 6:34 AM   
Current rating: 5    [1 = poor; 5 = excellent]
Ok, I'd have to type a lot to tell you about it but if you really wanna get off the sugar, high fructose corn syrup, or even aspartame addiction, stevia's the answer. Below are useful sites to help you all out and good luck with your health:

www.stevia.com

www.stevia.net

P.S.: And don't bother trying to convince the FDA as it is nothing but an uber-corrupt gubbmint agency for Big Pharma !

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HFCS
Posted by: benzene on Dec 12, 2008 7:30 AM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
Although this article raised some good points about the physiological and psychological effects of heavy sugar intake, it failed to really connect the dots.

1) The American Diet contains massive amounts of high fructose corn syrup.

2) Traditional cooking in many parts of the country requires additional massive amounts of sugar (pecan pie, fried okra, etc.).

3) Sugar consumption is deeply ingrained in our culture. "She has such a sweet tooth!"; "Sure thing, sweetiepie!"; "Yes, honey, we can go to Dairy Queen." See? We as a culture conflate anything sweet with goodness. Perhaps it is time to re-instill an appreciation of other flavors and tastes.

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Yeast competing with brain for food
Posted by: 2dogarage on Dec 12, 2008 7:36 AM   
Current rating: 5    [1 = poor; 5 = excellent]
Dr. Simoncini (board certified oncologist) from Rome alleges that cancer is actually yeast. He has been able to cure his patients by administering a concentrated solution of bicarbonate of soda (baking soda) directly to the "tumors" which he says are actually blobs of yeast that the body has tried to sequester. He is able to cure breast cancer simply by injecting the lumps with highly alkaline baking soda and dissolve them. Cancer (yeast overgrowth) of internal organs need more technical approaches but are also cured simply by washing the yeast blobs away. Dr. Simoncini states that yeast invades the system through a variety of ways and then is allowed to grow out of control by any number of factors like a sugar-heavy diet but the biggest culprit is the over-use of antibiotics (prescribed like candy these days, often "just in case") which destroy the intestinal flora and allow the yeast to flourish. (That's why they say to eat plain yogurt while you're taking antibiotics, to control yeast overgrowth--a woefully inadequate approach btw, probiotics are much more helpful.)

The brain relies on sugar to function but when there is an abundance of yeast, whose favorite food is also sugar, the sugar intake must be shared. This then sets up an unsustainable equation as the yeast grows and becomes "hungrier". This would seem to be a viable explanation for why people seem to need more and more sugar. Their brains and the growing yeast colonies in their bodies are competing for food.

Of course Dr. Simoncini has been ridiculed by the AMA and his research stifled by the big pharma cabal that can't make money off of baking soda. It is so ground-breaking as to inspire disbelief but he has had enormous success with cancer patients, just google him to see his list of case studies of complete remissions.

One need not wait for a diagnosis of cancer to eradicate yeast from their bodies. There are several regimens available to do it while the body is still healthy. Once eradicated, physical sugar cravings including the craving for alcohol are greatly reduced and even stopped completely which makes it an effective tool for battling alcoholism.

If anyone is interested in the specific websites to find out more about this, leave a message and I'll post them.

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» Ridiculous. Posted by: ABetterFuture
» RE: idiculous. Posted by: 2dogarage
» RE: idiculous. Posted by: 2dogarage
» Yes. Information is scary... Posted by: ABetterFuture
» Information? What information? Posted by: 2dogarage
» Another source... Posted by: 2dogarage
» Postulate=Hypothesis Posted by: 2dogarage
» If it quacks like a duck... Posted by: ABetterFuture
» Apologies. Posted by: ABetterFuture
» I agree... Posted by: 2dogarage
» Meh. No one called you a creationist. Posted by: ABetterFuture
» top tier medical journals... Posted by: undrgrndgirl
» RE: top tier medical journals... Posted by: ABetterFuture
» Yeast can definitely cause eczema Posted by: stellabloo
» Ah, finally a truth seeker! Posted by: 2dogarage
» Here's another site... Posted by: 2dogarage
I was a teen-aged Pepsi addict
Posted by: Artkansas on Dec 12, 2008 7:48 AM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
I got started early, switched from mother's milk to a high-sugar formula at a few days of age. '50s medicine.

By my teenaged years, I definitely had a jones for Pepsi. I've tried to quit cold turkey several times and it only made me so obsessed with Pepsi that I couldn't concentrate on work, so I gave in to keep functioning. Finally, I was up to over 4 liters of Pepsi a day.

Then I discovered seltzer and used it to thin out the Pepsi. Each time I upped the proportion of seltzer to Pepsi, I went into a couple of days of rage. But I stopped it.

And I also discovered that I had to learn to eat all over again.

I discovered that I had an underlying sugar addiction as well. I've been working to shake that. Working my way through the maze of diet plans and nutrition regimens has taken a while. And though usually reasonable and disciplined, its distressing to see my body drag me off to get a sugar fix. Luckily I have bicycled all my life or I'd be huge.

So yes, I would agree that sugar is addictive. I get a high from it. My sugar addiction has affected my health, yet I haven't been able to let go. Food doesn't satisfy. Sugar does. But I'm still working on it.

And perhaps the hardest part is that you must have sugar to live. So it's not like you can go with out it entirely.

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Read Sugar Blues by William Duffy
Posted by: Phred42 on Dec 12, 2008 7:50 AM   
Current rating: 5    [1 = poor; 5 = excellent]
Published in 1975 it tracks the socio-political and health history of refined sugar.

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Ask Anyone in Overeaters Anonymous
Posted by: Rochelle_Weber on Dec 12, 2008 9:52 AM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
One of the comments above sarcastically said something about sending sugar addicts to 12 Step programs. Well--Overaters Annonymous has been around since the early sixties and anyone who has ever attended, whether they've actually managed to stay abstinent from sugar or not, can tell you that we've known sugar was addictive all along. Yes--we see a lot of crossover with alcohol, cocaine and other drug addictions. And anyone who is doubly addicted will tell you that sugar is the most difficult addiction to manage. It's hidden in just about everything we ingest.

As a sugar addict, I've bounced checks to get my fix, left my children home alone and bounced a check to get ice cream, gone through withdrawal and relapsed. Those researchers could have saved a lot of money by just attending a few open OA meetings.

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bill ash
Posted by: mycuz on Dec 12, 2008 10:18 AM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
This is really old news I refer you to a book "Sugar Blues" which details

the whole history of sugar and when first imported it was as a drug

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bill ash
Posted by: mycuz on Dec 12, 2008 10:23 AM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
Never being a sweets person I had the opposite reaction when I quit drinking I had sugar cravings. Sugar is also a cancer feeder, cancer cells thrive on sugar.

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» RE: bill ash Posted by: 2dogarage
and carb cravings?
Posted by: littlepitcher on Dec 12, 2008 10:24 AM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
Since carbs are metabolized into sugars by the digestive system, this may account for PMS and other carb binge syndromes.

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Could candida be the problem?
Posted by: 2dogarage on Dec 12, 2008 10:43 AM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
Check out "Cancer is Fungus" a presentation by Dr. Simoncini, board certified oncologist from Rome, on YouTube.

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Are you serious?
Posted by: Ayla87 on Dec 12, 2008 10:51 AM   
Current rating: 1    [1 = poor; 5 = excellent]
Sugar is the next heroin?

As it stands, more people drink a cup of coffee daily then those who drink a can of soda,(SOURCE). Many of these people also have multiple servings throughout the day, and they don't all put sugar in it either. Coffee has up to three times the amount of caffine in it than one can as one can of coca cola. (SOURCE #2)

That said, have you ever met someone in need of a caffine fix? I'll take a chocoholic or a soda junkie over one of those guys any day!

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Um....Duh?
Posted by: DaBear on Dec 12, 2008 1:38 PM   
Current rating: 5    [1 = poor; 5 = excellent]
Glad somebody is making hay out of this old fartage. Anybody who's ever sugar crashed knows this shit.

Solution: don't eat so much of it.

What's waaaaaay worse is that High Fructose Corn Syrup shit.

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Poor Rats
Posted by: AlteredStates on Dec 12, 2008 1:44 PM   
Current rating: 1    [1 = poor; 5 = excellent]
"No animals were harmed during the making of this movie".
That's what you see at the end of a movie where animals were used in its' production.

Where was the A.S.P.C.A. and the Humane Society?
And, what about all the lab rats that this good doctor used in his work to "discover", that too much sugar is bad for you?

Hey, doc.; How would you like to be a lab rat...just for a day? Imagine the "rush" you would experience. Hey, wait a minute. I think I'll try that.

Thanks for waiting. That was good...and cheep! I even saw colors, ahlah, my old psychedelic days. I never knew that sugar was such a good and cheap high. Thanks Doc., for turning me on.

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» RE: Poor Rats Posted by: Tricia
question.....
Posted by: using on Dec 12, 2008 2:09 PM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
so do you think that non cancerous tumors like lipomas can be caused by sugar?

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» Non-cancerous tumors... Posted by: 2dogarage
» RE: question..... Posted by: Gisele
» RE: question..... Posted by: 2dogarage
Anti-sugar findings silenced, along with stevia's benefits...
Posted by: socrates2 on Dec 12, 2008 4:37 PM   
Current rating: 5    [1 = poor; 5 = excellent]
Go to Wikipedia or Amazon. Type in Sugar Blues.
These studies corroborate each other. I suspect some mighty powerful multi-billion dollar interests somehow manage to keep these type of findings under-publicized, and sugar research underfunded. I am persuaded the sugar industry has shelf upon shelf of studies, mainly damaging that will never see the light of day. A slight suspicion.
By the way, when was the last time you saw a TV or newspaper ad for Stevia, mother nature's own sweetener, no calories, no diabetes, no cholesterol, and all but prohibited by the Sugar industry as if it were heroin...?
Take it from a guy who has had a decades long, bad, mo-fo _addictive_ sweet-tooth kept at bay by variants of the Atkin's diet...
Respect sugar: it wreaks havoc with your insulin levels, not to mention the rest of your circulatory system.
Tobacco, alchohol, heroin, cocaine. Sugar belongs in that list.
Just a friendly opinion, mind you.

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» RE: SUGAR BLUES? Posted by: AlteredStates
Diabetes!
Posted by: PaulK on Dec 12, 2008 8:15 PM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
That's the word missing from this article. Thanks, socrates!

Diabetes is a major corporate-sponsored killer of Americans. If corporations were legally people, death row would be full of them.

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refine sugar o
Posted by: mattthecoolist on Dec 15, 2008 10:13 AM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
This study is a good example of why we need to stop outlawing drugs. Why should I as a tax payer have to pay taxes towards people that use refine sugar that are overweight or have diabetes? People choose there life styles and should have the right to do so. But for me to have to pay for the health cost that refine sugar causes is wrong. Same as me having to pay taxes for something that people do in their own home. If people want to use drugs in their own home let theme. But for me to pay the legal bill for a bunch of white “Moral Majority Christian” that are toting “zero tolerance” when they are the filthy ones-ie Bankers, Enron, Murdock ect.. is driving America into the ground.

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What kind of sugar?
Posted by: luckysun on Dec 15, 2008 1:16 PM   
Current rating: Not yet rated    [1 = poor; 5 = excellent]
Is this about corn sugar, cane sugar, beet sugar, or what? Too much of anything is bad for you. I only buy cane sugar. Corn sugar is mostly made in a test tube. The best thing to do is limit your intake and eat whole foods. Drink water. Do the slow food thing. I make 3 quarts of sweet tea and use only 1/2 cup of sugar. Works for me. READ LABELS!

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