Palin's Plunge: Voters Sour on McCain's VP Pick

The more voters learn about Sarah Palin, the more wary they become. Once the focus of post-convention Republican euphoria, the Alaska Governor is now viewed as a serious liability to the McCain campaign.

As it stands, Palin's polling numbers are daunting: with the unfolding economic crisis, her favorable to unfavorable ratings have switched from a positive 40-30, according to a September 12-16 New York Times survey, to a negative 32-41 in an October 10-13 survey.

Palin is, additionally, costing McCain newspaper endorsements. Editor and Publisher calculated that as of Oct 18, Barack Obama led McCain 58-16 in the competition for the backing of newspapers. Many of the endorsements cited Palin as a factor in their rejection of McCain. The Salt Lake Tribune, which supported George W. Bush in 2004, commented that "out of nowhere, and without proper vetting, the impetuous McCain picked Alaska Gov. Sarah Palin as his running mate. She quickly proved grievously under-equipped to step into the presidency should McCain, at 72 and with a history of health problems, die in office. More than any single factor, McCain's bad judgment in choosing the inarticulate, insular and ethically challenged Palin disqualifies him for the presidency." The Kansas City Star, in turn, described Palin as "unqualified."

Brookings Senior Fellow Thomas Mann told the Huffington Post that initially, Palin both built conservative enthusiasm for McCain and drew widespread interest among voters who had not been closely following the race. But those benefits soon evanesced:

"Within weeks, she became a liability, primarily as a highly visible indicator of McCain's impulsiveness and recklessness in picking someone who is patently unqualified to serve as president and commander-in-chief. McCain's only chance of making this election competitive was to contrast his readiness to serve with Obama's inexperience and naivet. The Palin choice was the first clear sign (others followed) that McCain could not win that comparison."

Norman Ornstein, of the American Enterprise Institute, agrees about the immediate gains, noting that the "short term boost dissipated awfully quickly. Palin's clear lack of capability to serve as VP, much less as president, her lack of knowledge of even basics about most areas of policy, her ethical problems in Alaska over Troopergate, and the campaign decision to cloister her from serious scrutiny, all caused a drop in her own approval, but also reflected on McCain's decision-making style." Palin continues to "generate enthusiasm from hard-core Republicans who would not be as charged-up if the running mate were, say, a [Mitt] Romney or [Tim] Pawlenty," Ornstein says, "but the downside is definitely greater than the gain."

Palin's analysis of the current economic crisis has not won over most voters seeking a serious appraisal of the situation accompanied by well-thought out proposals. In a highly sympathetic interview with Sean Hannity on Fox News, the verbatim exchange on the economy went as follows:

PALIN: "Certainly it is a mess though, the economy is a mess. And there have been abuses on Wall Street and that adversely affects Main Street.

And it's that commitment that John McCain is articulating today, getting in there, reforming the way that Wall Street has been allowed to work, stopping the abuses and that violation of the public trust that too many CEOs and top management of some of these companies, that abuse there has got to stop.

It is, somebody was saying this morning, a toxic waste there on Wall Street, affecting Main Street. And we've got to cure this."

HANNITY: "Through reform?"

PALIN: "Through reform, absolutely. Look at the oversight that has been lax, I believe, here it's a 1930s type of regulatory regime overseeing some of these corporations. And we've got to get a more coordinated and a much more stringent oversight regime. Not that government is going to be solely looked to for the answers in all of the problems in Wall Street, but government can play a very, very appropriate role in the oversight as people are trusting these companies with their life savings, with their investments, with their insurance policies and construction bonds and everything else. When we see the collapse that we're seeing today, you know that something is broke and John McCain has a great plan to get in there and fix it."

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