Chomsky: Business Elites Are Waging a Brutal Class War in America
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His first great success was to induce women to smoke. In the 1920s, women didn’t smoke. So here’s this big population which was not buying cigarettes, so he paid young models to march down New York City’s Fifth Avenue holding cigarettes. His message to women was, “You want to be cool like a model? You should smoke a cigarette.” How many millions of corpses did that create? I’d hate to calculate it. But it was considered an enormous success. The same is true of the murderous character of corporate propaganda with tobacco, asbestos, lead, chemicals, vinyl chloride, across the board. It is just shocking, but PR is a very honored profession, and it does control people and undermine their options of working together. And so that’s Hume’s paradox, but people don’t have to submit to it. You can see through it and struggle against it.