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Sargento "Won't Be Airing" Ads During Glenn Beck

Posted by Oliver Willis, Media Matters for America at 6:00 AM on August 12, 2009.


More and more advertisers are dropping Beck.

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Last week I sent an email to Sargento asking about their advertising on Fox News' Glenn Beck in light of Beck's comments about Speaker Pelosi. I received this response:

We deeply appreciate your reaching out to us and sharing your comments and concerns about Sargento ads appearing during "The Glenn Beck Show." We sat down with the marketing department to talk about it and I learned that we buy time periods not specific programs. But in any event, they've made the decision to exclude that program from our future ad rotation. Simply stated, Sargento ads won't be airing during that show. Again, thanks for contacting us.

Pat Lombardo

Sargento Consumer Affairs Department

Digg!

Oliver Willis is the blogmaster at Like Kryptonite To Stupid


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